This Is A True Story
…or is it. You Pick, You Choose. Raising two girls, especially in the early years, often brought unexpected challenges that highlighted the importance of fairness. Finances were tight, and many things, including treats, had to be shared. A single candy bar, for example, often turned into a battleground of who got the bigger piece. […]
Top 10 Problems For Boomers Starting An Online Business
Boomers starting an online business in retirement have the opportunity to leverage their experience and passion in new and exciting ways. However, stepping into the digital world can present challenges that may feel unfamiliar and overwhelming. From understanding new technology to navigating digital marketing, the journey can seem daunting. Many Baby Boomers encounter obstacles that […]
Shifting the Focus: Making Your Business Client-Centric
It is a competitive market! Running a successful business goes beyond simply offering products or services. The businesses that truly thrive are those that make their customers the heart and soul of everything they do. As a business owner, you need to ask yourself the important question: Is it all about you, or is your […]
The Evolution of Social Media
Social media as we know it today has undergone a significant transformation from its early days of organic sharing. Initially, platforms like Facebook, Twitter, and Instagram allowed users to freely share their ideas, content, and opinions with the world. The content was often authentic, community-driven, and engaged directly with the audience—a “democratic” model where users’ […]
Grammar Spelling Word Use
The English language, including grammar, spelling, and word use, can be tricky at the best of times. However that is no excuse for misuse and misspelling of common words and phrases. Clarity, professionalism, and attention to detail are paramount in the world of business communication. Typos happen. Mistakes get made. We should not, however, be […]
Drive-By Sales Pitch
Social Media: The Drive-By Sales Pitch Recognizing, Managing, and Preventing the Sneak Sales Approach Social media is a powerful factor in our daily lives where personal interactions have taken on new dimensions. While platforms like Facebook, Instagram, and LinkedIn allow for building genuine connections, they also give rise to less savory practices. One such […]
The 4-Hour Workweek by Tim Ferriss
Back on April 24, 2007 a not-so-well-known health supplement marketer saw his new book, The 4-Hour Workweek, hit typical marketing channels across the U.S. however, due to its rapid success in that market, it quickly became a global phenomenon. The 4-Hour Workweek by Tim Ferriss is a groundbreaking book that challenges traditional ideas about work, […]
Let’s Cut The Crap
Let’s Cut The Crap Having been around business in general and coaching inparticular long enough, I know what works and what does not. Of Course I Do! So First Let’s Cut Through All The BS! Have you noticed what often happens in the coaching industry?Yep. It’s time. You are finally ready to start, or grow, […]
Launch vs Evergreen: An Overview
In a recent weekly Q&A session, one of my clients asked which was the better approach for delivering courses or other digital content, the Launch method or the Evergreen method. This led to some great discussion on the topic of Launch vs Evergreen, with participants falling on both sides of the issue. The conversation got […]
Why Some Coaches Believe They Do Not Need a Coach
As a coach, you dedicate yourself to helping others achieve their personal and professional goals. You are the motivator, the guide, the one who offers clarity and perspective when your clients feel lost. But even the best coaches sometimes need a little help with attitude, mindset, and even technique themselves. But do they feel they […]